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Posts Tagged ‘Web 3.0

There are myriads of definitions and explanationfor web 3.0.

These is one explanation in simple language

However, I am of great interest in this explanation of Vincent Maher which uses a travel site as an example. The problem is that “there is no way for a search engine or flight-booking aggregator to visit the pages and know the difference between hotel rooms and rates as well as flight information”. With the Semantic web, tags are embedded around the specific information that “are hidden to ordinary readers but visible to the bots, crawlers and other evil-sounding things” to collect different types of information and store them in a way that makes more sense for searching. This ends up in a traveller in Africa receive alerts some new special offers or a radical drop in hotel room rates without ever visiting the travel web site.

Amazing, isn’t it?

As defined by Norasak Suphakorntanakit, Web 3.0 is “the concept of next evolution of World Wide Web about linking, integrating, and analyzing data from various sources of data to obtain new information streams”. According to this author, there are two main platforms that compose Web 3.0, namely semantic technologies and social computing environment. Semantic technologies can be interpreted as open standards applied to the current webs. In the meantime, “the social computing environment means web 3.0 focuses on human-machine synergy and desires to organize a large number of current social web communities” (Suphakorntanakit, p.5).

Another good definition of Web 3.0 is presented by this formula of Sramana Mitra cited in a blog post of Joe McKendrick

Web 3.0 = (4C [content, commerce, community, context]+ P [personalization] + VS [vertical search])

Developing this formula, Sramana Mitra formulizes Enterprise 3.0 as

E3.0 = SaaS (Software-As-A-Service) + EE (Extended Enterprise)

For the term “Extended Enterprise”, Srmana Mitra gives an example like this

“The Salesforce needs to share leads with distributors and resellers. The Product Design team needs to share CAD files with parts suppliers. Customers and Vendors need to share workspace often. Consultants, Contractors, Outsourcers often need to seamlessly participate in the workflow of a project, share files, upload information. All this, across a secure, seamlessly authenticated system”.

In addition, in his post, Phil Wainewright,  introduces the prediction of the “four pillars of Enterprise 3.0” of JP Rangaswami, CIO at top global investment bank Dresdner Kleinwort Wasserstein (DrKW)

  • Publishing: Any application that generates data will act as though it’s a content publisher, using RSS or similar to publish its data.
  • Discovery: The application that gives everyone a “Google experience” — a single, homogenous database where everything is stored and where everything is discoverable.
  • Fulfilment: This is the application that makes things happen, most notably for customers.
  • Conversation: All the channels of collaboration between people, either inside the organization or beyond its walls.

After Professor Jason’s session on Web 3.0, I was so inspired by the emergence of this new version of web 2.0. Therefore, I started to go out, looking for some more reading and ended up with these interesting ideas.

The first one is distinction between Web 2.0 and Web 3.0 presented by Norasak Suphakorntanakit, which will serve as the foundation arguments for the definition, functionality, and potential development of Enterprise 3.0 which is the theme of my next blog post

Web 2.0 Web 3.0
Main task Focus the power ofcommunity to create dynamiccontents and interaction technology Linked data, devices and peopleacross the web
Linking Walled gardens inhibitinteroperability Data and devices linked moreeasily andin new ways
Content Individual and organizationcreate content Individual, organization,machine createcontent which can be reused
Technology AJAX Resource Descriptionframework (RDF)
Website Google, facebook, wikipedia,ebay, youtube Dbpedia, sioc-project

In addition, I came across these point-of-views on the advanced improvements of web 3.0 over web 2.0 in the business context of the panel committee members of the IS Associates 2008 Student Exchange and Dinner Meeting, in which  discussions on the evolution of web 2.0 were made.

According to Steve Davis (Chief Architect and VP of IT for Walt Disney) “Web 3.0 adds features such as the ability to order content to make it easier to find what you want and uses semantics and taxonomies”. One of his example is searching for content related to pirates for use in creating a new film project. However, there is an argument brought up by Davis that “privacy is over-rated and more is gained by rising to the significant challenges of sharing information and some control to end users than by not doing so”.

From Yahoo! Ivan Markman asserted that “Web 3.0 is a tool for specialized markets and customer interactions, sketching its use for internal applications in such areas as R&D and privileged and confidential information”.

In the context of web-based businesses, Farhad Mohit that “in the final analysis innovative Internet businesses cannot be managed according to traditional business plans. Investment in development can be minimal, and positive or negative outcomes quickly determined”.

As Jessi Hempel stated in the blog post “Web 2.0 is so over. Welcome to Web 3.0”:

“But today’s Web 2.0 companies may find themselves transformed or even eclipsed by yet another wave of web innovators. New companies are cropping up to expand the utility of the web, creating location-based services and financial payment systems that can be bolted onto existing sites. Often bootstrapped, they are frequently profitable and may get acquired quickly. Even in today’s tough environment, these upstarts are the ones raising money and trying to score a life- or business-altering hit. Welcome to Web 3.0.”

So, welcome to Web 3.0 🙂




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